App Provides Immersive Reading Experience with Enhanced Multimedia, Modeled on the Newspaper Plus Breaking News, and iOS 8 Functionality
NEW YORK, Sept. 18, 2014 /PRNewswire/ — The Wall Street Journal today announced the launch of a new app for iPad and iPhone, developed in Swift, providing a world class digital news experience modeled on the newspaper, with innovative features drawn from iOS 8.
An uncluttered reading experience is enriched with multimedia, including real-time markets data, videos, interactive graphics and photo galleries. The app includes all the sections of the newspaper, plus a "Latest News" section, updated 24/7.
The WSJ App leverages the international reach of the Journal’s network of nearly 2,000 journalists by including regional editions for Europe and Asia. Readers in Japan also have access to "Latest News" in Japanese.
More than 85 percent of WSJ App usage is on iPhone, iPad or iPod touch. The WSJ mobile team has chosen to integrate a number of new functions from the latest iOS 8 software to further enhance the reader experience. These include:
- Today Widget: The app takes advantage of Today widgets in Notification Center with iOS 8, providing users a convenient new way to access the "Latest News" right from the Today view. Tapping on a story opens it in the WSJ App.
- Interactive Notifications: The app integrates with iOS 8’s new interactive Notification Center, offering users an easy way to decide whether they want to read a breaking news alert immediately, dismiss it, or save the story for later.
- Handoff: Readers can seamlessly switch from one iOS device to another – and continue to read the same story.
- Adaptive UI: The iPhone experience is optimized for iPhone 6 and iPhone 6 Plus.
Key features of the new WSJ App:
- Latest News: Breaking news throughout the day with a single tap on the front page.
- Multimedia: Live markets data, interactive graphics, video and photo galleries.
- Navigation: A single navigation bar, allowing readers to access any article or section with one or two taps.
- Optimized Performance: Fast loading, move quickly through pages.
- Interactivity: With a single tap readers may adjust type size. They may also save an article to read later, or share it with a friend via email or social media.
"As we celebrate our 125th anniversary, it is a fitting time to rededicate ourselves to the task of producing the finest, most reliable world-class journalism, executed for a modern audience in a contemporary way. Continuing our drive for innovation, this is the next step in enhancing The Wall Street Journal’s digital offering. With a sleek design and user friendly interface, our new app brings readers the latest news, most penetrating analysis and most stimulating commentary from around the world in the most up-to-date format anywhere," said Gerard Baker, editor in chief.
Added Edward Roussel, head of products at Dow Jones, "The new app offers readers a simplified and uncluttered reading experience, with the facility to navigate effortlessly from one article, or section, to another. The journalism is brought to life with markets data, outstanding photography, video and graphics. This is a newspaper fit for the 21st century."
The WSJ App is available as a free download from the App Store for iPad and iPhone here. Full access to the app is included as part of a paid WSJ subscription package.
The new features of WSJ’s app can be viewed by watching the video here.
About Dow Jones
Dow Jones & Company is a global provider of news and business information, delivering content to consumers and organizations via newspapers, Web sites, apps, video, newsletters, magazines, proprietary databases, conferences, and radio. Dow Jones has produced unrivalled quality content for 125 years and today has one of the world’s largest news-gathering operations with nearly 2,000 journalists in more than 80 bureaus, including The Wall Street Journal, America’s largest newspaper by paid circulation. Other premier brands include Factiva, Barron’s, MarketWatch and DJX. Dow Jones publishes in 13 languages and distributes content in 28 languages, combining technology with news and data to support business decision making. The company pioneered the first successful paid online news site and its industry leading innovation enables it to serve customers wherever they may be, via the Web, mobile devices, Internet-connected televisions, and tablets.