PARIS, Feb. 20, 2015 /PRNewswire/ —
+40 Speakers, +100 companies
Jean Pierre Raffarin, Former French Prime Minister: "China Connect is a major event, it’s in Paris, but it concerns the world"
– Paris, Maison de la Chimie, 28, rue Saint Dominique, 75 007 Paris –
– Thursday 5 and Friday 6 March 2015 –
China’s Internet Giants Head To Paris for the 5th consecutive year at China Connect on March 5-6, 2015 (http://www.chinaconnect.fr/about/), the largest European gathering of experts on Chinese consumer trends, digital and mobile marketing, launched in June 2011 by Laure de Carayon.
For Bernard Lukey, General Manager Yandex Europe AG, "China Connect is a fantastic opportunity to meet with game changers from East and Far East to implement successfully digital strategies. It’s great to have this unique conference in Paris which encourage the mutual understanding of cultures!".
Yihaodian, one of the leading E-commerce platforms, Weibo, the No1 micro-blogging platform, Visualead, specialised in mobile technologies – visual QR code – in which Alibaba invested early 2015, Yandex, No1 Russian search engine, DS (Automotive), Mercedez-Benz Arena, Italian Fashion e-commerce pure player LuisaViaRoma, Vertu (Luxury mobile phones), Datawords, Estee Lauder, Mobile Now Group, Hermès, CDNetworks, Zenithoptimedia, Haier, Lenovo, TubeMogul, YuMe (Digital Video Advertising) are among the leading international companies speaking in 2015
Laure de Carayon, Founder & CEO says: "In 20 years of internet in China, 2014 will likely be a key inflection point. A year of acceleration (+640M internet userswith upgrades in mobile equipment (smartphones, 3/4G), a strong shift to mobile services adoption (+530M mobile internet users) impacting online conversations, entertainment consumption, and shopping practices of +700M e and m-shoppers"
2015 Theme : " Beyond Top Tiers, Mobile Forward: Reaching the New Chinese Consumers"
On the Agenda:
- Chinese Millenials, the impact of KPop, Social Media
- E &M-commerce new frontiers and O2O challenges (Online To Offline)
- The new paradigm of Luxury, the Chinese Travelers
- Online Video: Programmatic, Connected TV
Round table on "Creativity, Innovation, Technology: Chinese Brands Going Global" including a flash-back on the Las Vegas CES
To view the China Connect Programme, visit: http://www.chinaconnect.fr
What They Said About CHINA CONNECT 2014 (March 6-7)
"I was truly impressed by the great conference content and senior-level executives that China Connect gathered in Paris. I’ve never before seen so many China internet industry leaders gathered in one place at one time in Europe "
Porter ERISMAN, Former VP Alibaba Group
"Regardless of your industry, if China means something to your business, it is one of those events you cannot miss"
Branislav PERIC, Global Digital, Media & CRM Director of Travel Retail Worldwide – L’OREAL LUXE
Over 40 speakers will head to Paris for China Connect. To view a full list of speakers, please visit:http://www.chinaconnect.fr/cc-paris-speakers-2015/
Media & Institutional Partners (http://www.chinaconnect.fr/partners-2015/ )
INTERNATIONAL NEW YORK TIMES – PRNEWSWIRE – BEIJING REVIEW – FIGARO MEDIAS/FIGAROCHIC.CN – FASHIONMAG – JINGDAILY – BW CONFIDENTIAL – TECHNODE – THOUGHTFUL CHINA – FRENCHWEB – INFLUENCIA – ECOMMERCEMAG – EMARKETING – OFFREMEDIA – SATELLINET – DIGITAL+DIRECT MARKETING ASSOCIATION ASIA – FRENCH CHAMBER OF COMMERCE AND INDUSTRY IN CHINA – IAB UK – ADETEM – FEVAD – IAB France – IAB ITALIA – UDA -UDECAM – MEETTHEMEDIAGURU
CHINA CONNECT ON SOCIAL NETWORKS
Website : http://www.chinaconnect.fr
Twitter: https://twitter.com/ChinaConnectEU – #chinaconnect
Sina Weibo: http://weibo.com/chinaconnecteu
ABOUT CHINA CONNECT
China Connect is the place where people meet and do business with the leaders of the world’s largest digital market. Both a conference and an exhibition, China Connect deciphers the key stakes of digital and mobile marketing in China, and connects western marketers in retail, luxury, cosmetics, fashion, food & beverages, FMCG, automotive, and tourism sectors with Chinese internet pure players and China and European-based professionals in media/communication/marketing to help them develop and accelerate their business in China and in reaching Chinese consumers abroad.