New financing brings total raised to over JPY 600 million.
TOKYO, March 23, 2015 /PRNewswire/ — Breaker Inc., Japan’s next-generation media company, has announced additional funding from both new and existing investors, including Dream Incubator, gumi ventures, and others. The Tokyo-based company has now raised over 600 million yen (USD $5 million).
Breaker Inc. will use the new investment funds to accelerate the development and implementation of its technology platform, to open a production studio in Tokyo, and to expand the number of original creators it works with and supports. The company anticipates that these efforts will directly translate into a surge in the quality and quantity of Japanese online video content that it’s able to bring to market, and will drive even greater viewer engagement in Japan – one of the biggest media markets in the world.
Breaker brings a highly data-centric approach to its partnerships with top online video creators, premium content entertainment companies, and leading brands, all in order to better target and engage Japanese millennials.
Breaker CEO and Cofounder Alan Swarts said, "We continue to see tremendous growth not just at Breaker but in the Japanese online video market overall. We’re extremely pleased that some of the savviest investors in media have chosen to support us as we work to bring even better, more engaging content to Japanese millennials."
Breaker Chairman and DFR Asia Cofounder John Possman commented, "Japan is one of the biggest entertainment and media markets in the world, where content and technology are highly valued. Breaker is perfectly positioned to lead this next generation of data-driven content creation and consumption."
About Breaker Inc.
Breaker is Japan’s first next-generation media company. Building on its unique technology and network of creators, Breaker develops complete entertainment strategies with video and social media to break down traditional barriers between Japan and the world for individual creators, artists, brands, and media companies. The Breaker approach has attracted leading investors from around the world, including Designed for Revolution (DFR Asia), Dream Incubator Inc., gumi ventures, and others. Breaker was founded in 2013. For more information please visit: www.brkr.jp
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